Monday, January 5, 2015

Featured Report: Optimizing the mobile app for future mcommerce success


MediaPost 

Forrester: Mobile Is The Anti-Channel
Jan,02,2015
by: Sarah Mahoney
While most marketers continue to think of mobile as a channel — one that runs somewhat parallel to its Internet presence — a new report from Forrester Research says it’s time to reverse that perspective. “Mobile eliminates the notion of channels by blurring the distinction between the physical and digital worlds,” writes analyst Julie A. Ask. And brands like USAA, using mobile as a way to sell expanded services; Starbucks, which is continually finding new ways to streamline purchasing, or Guinness building passionate beer communities, are finding that “mobile generates new revenue, improves customer relationships and reduces costs throughout all channels.”  Read More





Mobile Commerce Daily

Optimizing the mobile app for future mcommerce success
Dec,31,2014
by: Shira Anderson
This holiday season, businesses that successfully adapted to consumers’ changing shopping habits stood to see their innovation pay off. Today’s buyers want to buy what they want, where they want and when they want – and the companies that make it easy for them are the ones poised to cash in with serious sales. Given this reality, small retailers embracing mobile commerce are better positioned than ever before to offer customers that flexibility and reap those profits. Read More

Re/Code

Pinterest to Unveil Early Results From Promoted Pins, as It Looks to Ramp Up Advertising
Dec,28,2014
by: James Temple
Pinterest* will unveil early results from one of its first formal brand advertising efforts on Sunday evening, as the San Francisco company looks to roll out the product widely starting on Jan. 1. The popular site, which has raised more than a half billion dollars in funding, allows users to post, or “pin,” images of clothing, food and other products they like. As the company looked to start ramping up revenue, it began testing a Promoted Pins program that invited brands to pay for pins that appear on the search and category pages.   Read More


Mobile Commerce Press

MOBILE MARKETING IS TAKING OFF FASTER THAN OTHER DIGITAL AD CHANNELS
Dec,26,2014
by:Rebecca
IN THE UNITED STATES, SMARTPHONE AND TABLET USERS ARE BEING TARGETED AT A RATE THAT IS MORE RAPID THAN OTHER CATEGORIES.
According to a recent report by BI Intelligence,  mobile marketing  is growing at a faster rate than advertising over any other digital channel in the United States, as a rising amount of the overall ad budget by marketers is being allocated to catching the attention of an increasingly large number of users who look to their smartphones and tablet screens first. Read More 





 Wirehead Technology Mobile Application Development


Do you want your business to POP!
In today's business climate mobility is coming the best way to reach your customers But most mobile apps for business require you to create many different versions of the same app to work with the array of mobile OS's. That can cost you money and time to get that app into the hands of your customers.But what if I showed you how you can get a mobile app for your business that will not only work on all mobile devices, but also work on tablets and PC at no additional cost.Then let me introduce you to WhosPoppin mobile apps.

The WhosPoppin mobile app is different from most other apps because it's developed once and can run on any mobile device,tablet or PC. That in itself would make WhosPoppin one of the best mobile app for your business, but let look closer at the WhosPopin mobile app. most mobile apps will create a mobile version of your business website and allow your customers to visit your page but that's about it. But when WhosPopin develops your app you get links to all social media sites like, Facebook, Twitter, LinkedIn, Youtube and Pinterest.

WhosPopin also links your email,and phone to the apps. Best of all WhosPoppin allow your visitor to buy directly from your website and post it to their social media sites and the Youtube features lets you stream your video message directly to your customers. Now here the kicker WhosPoppin does this with making jump from app to app like other mobile app developers. Means your customers spend less time look for the right icon and more time doing the things you want them to do online buying from your website. So does WhosPoppin sounds like the mobile solution your are looking for for your business?  Do you want to know more? visit our demo site at  
http://www.wireheadtec.com/MobileApp.html