Laying Down the Laws of Social Media Marketing
May,07,2014 by:Michael Essany Social media platforms can be, without question, some of the most effective resources in your digital marketing arsenal... but only when said resources are used efficiently and effectively. Analogous to the traffic laws that keep us from doing harm or having harm done to us, understanding the proverbial laws of social media marketing will ensure that your company's social media presence does no harm to your brand or to the customers you're striving to attract. Read More |
Entertainment Grabs Biggest Share of Mobile RTB Ad Spend Worldwide
e-Marketer May,08,2014 by:Staff eMarketer expects increases in US real-time bidding (RTB) digital display ad spending-which includes all display formats served to all devices-to remain impressive over the next several years, with annual double-digit gains driving the total to $12.02 billion in 2018, up from $4.86 billion this year. Learn More |
LinkedIn Makes Another Move That Irritates Business Users
Web Pro News May,09,2014 by:Chris Crum About a month ago, LinkedIn angered some of its business users when it announced that it would get rid of the Products/Services tab in favor of Showcase Pages. Now it's irritating users again by shutting down its business card scanning product CardMunch in favor of new integration with Evernote. Read More |
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