Featured Report: Retailers getting more aggressive in mobile investments as payback grows

Survey: Retailers getting more aggressive in mobile investments as payback grows Chain Stroe Age Apr,30,2014 by:MARIANNE WILSON Chicago -- Mobile (including tablet), marketing and personalization were the top three issues that retailers will devote the most time to in 2014, according to the e-tailing group's 13th Annual Merchant Survey. Omni-channel and platform rounded out the top five concerns. Read More

Tablets Challenge PCs as Leading Digital Video Channel in the US e-Marketer May,01,2014 by:Staff The US market for tablet usage is maturing, and nearly half the population will use such a device at least monthly in 2014, according to new figures from eMarketer. In 2013, 132.2 million US consumers used a tablet, and that number is expected to grow 11.3% this year to reach 147.2 million. Growth rates will taper off into the low single digits over the next few years, reaching 171.3 million tablet users by 2018, or 52.1% of the population. Learn More

Mobile Spend, Traffic Grows, Advertisers Adopt Rich Media Units Mobile Marketing Daily Apr,29,2014 by:Tyler Loechner Social media has long been something that companies know they need to get into to help develop their brand online, but since Google is constantly reworking its search algorithms, using social media is not really an option anymore. It's pretty much required. Read More

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