Featured Report: Social Media Marketing: The ROI is Not MIA

Social Media Marketing: The ROI is Not MIA Mobile Marketing Watch Oct,11,2013 by:Michael What is the true value of social media marketing? Ask anyone who knows what they're doing and how to make the most of today's leading social channels, and you're bound to get an optimistic earful. "As the social advertising market grows to a projected $11 billion by 2017, targeting mobile Facebook, Twitter, and LinkedIn users has become key to smart social marketing," says Dave Donohue of Unified Social. Read More

Why Landing Pages Are a Must Duct Tape Marketing Sept,19,2013 by: John Jantsch Prospects today are abused, confused and rarely amused by the shear amount of options they turn up when searching for a solution to a challenge. I know that rhyme was corny, but that's how bad it's gotten. If you want to be part of the solution think about employing a landing page the next time you want a prospect to take action. Learn More

How to Amplify Your Content Strategy with Social Media Advertising Content Marketing Institute Oct,10,2013 by: Dan Stasiewski Content marketers work hard - after all, it's not easy to produce the blog posts, white papers, videos, and eBooks that make up a large portion of a content marketing strategy. Writing, design, distribution - there are multiple steps involved just to get something created. Not to mention that there are so many competing content sources these days that each content effort needs to find a way to break through all the search and social noise. Regardless of how great your content is, if no one's showing up to read it, it won't have an impact. Read More

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