Featured Report: Optimizing the mobile app for future mcommerce success

MediaPost 

Forrester: Mobile Is The Anti-Channel
Jan,02,2015
by: Sarah Mahoney
, While most marketers continue to think of mobile as a channel — one that runs somewhat parallel to its Internet presence — a new report from Forrester Research says it’s time to reverse that perspective. “Mobile eliminates the notion of channels by blurring the distinction between the physical and digital worlds,” writes analyst Julie A. Ask. And brands like USAA, using mobile as a way to sell expanded services; Starbucks, which is continually finding new ways to streamline purchasing, or Guinness building passionate beer communities, are finding that “mobile generates new revenue, improves customer relationships and reduces costs throughout all channels.”  Read More

Mobile Commerce Daily

Optimizing the mobile app for future mcommerce success

Dec,31,2014

by: Shira Anderson

This holiday season, businesses that successfully adapted to consumers’ changing shopping habits stood to see their innovation pay off. Today’s buyers want to buy what they want, where they want and when they want – and the companies that make it easy for them are the ones poised to cash in with serious sales. Given this reality, small retailers embracing mobile commerce are better positioned than ever before to offer customers that flexibility and reap those profits. Read More

Re/Code

Pinterest to Unveil Early Results From Promoted Pins, as It Looks to Ramp Up Advertising

Dec,28,2014

by: James Temple

Pinterest* will unveil early results from one of its first formal brand advertising efforts on Sunday evening, as the San Francisco company looks to roll out the product widely starting on Jan. 1. The popular site, which has raised more than a half billion dollars in funding, allows users to post, or “pin,” images of clothing, food and other products they like. As the company looked to start ramping up revenue, it began testing a Promoted Pins program that invited brands to pay for pins that appear on the search and category pages.   Read More

Mobile Commerce Press

MOBILE MARKETING IS TAKING OFF FASTER THAN OTHER DIGITAL AD CHANNELS

Dec,26,2014
by:Rebecca
IN THE UNITED STATES, SMARTPHONE AND TABLET USERS ARE BEING TARGETED AT A RATE THAT IS MORE RAPID THAN OTHER CATEGORIES.
According to a recent report by BI Intelligence,  mobile marketing  is growing at a faster rate than advertising over any other digital channel in the United States, as a rising amount of the overall ad budget by marketers is being allocated to catching the attention of an increasingly large number of users who look to their smartphones and tablet screens first. Read More 

 Wirehead Technology Mobile Application Development

Do you want your business to POP!
In today's business climate mobility is coming the best way to reach your customers But most mobile apps for business require you to create many different versions of the same app to work with the array of mobile OS's. That can cost you money and time to get that app into the hands of your customers.But what if I showed you how you can get a mobile app for your business that will not only work on all mobile devices, but also work on tablets and PC at no additional cost.Then let me introduce you to WhosPoppin mobile apps.

The WhosPoppin mobile app is different from most other apps because it's developed once and can run on any mobile device,tablet or PC. That in itself would make WhosPoppin one of the best mobile app for your business, but let look closer at the WhosPopin mobile app. most mobile apps will create a mobile version of your business website and allow your customers to visit your page but that's about it. But when WhosPopin develops your app you get links to all social media sites like, Facebook, Twitter, LinkedIn, Youtube and Pinterest.

WhosPopin also links your email,and phone to the apps. Best of all WhosPoppin allow your visitor to buy directly from your website and post it to their social media sites and the Youtube features lets you stream your video message directly to your customers. Now here the kicker WhosPoppin does this with making jump from app to app like other mobile app developers. Means your customers spend less time look for the right icon and more time doing the things you want them to do online buying from your website. So does WhosPoppin sounds like the mobile solution your are looking for for your business?  Do you want to know more? visit our demo site at  
http://www.wireheadtec.com/MobileApp.html

Featured Report: Mobile internet revenue to hit $700B in 4 years, growing more than 300%

VentureBeat

Mobile internet revenue to hit $700B in 4 years, growing more than 300%

July,30,2014

by: John Koetsier

Mobile revenue will jump more than 300 percent in the next four years, hitting $700 billion in revenue by 2017, according to a new report by Digi-Capital. No, that’s not all gems in Clash of Clans. In fact, most of the growth will be in mobile commerce, which Digi-Capital says will hit $516 billion. Consumer apps will account for another $74 billion, while enterprise mobility will hit $53 billion. Mobile ads, at $42 billion, and wearables, at $11 billion, will round out the $700 billion total. “Mobile’s so big, it’s hard to take in all at once,” report author Tim Merel told VentureBeat. “When we broke down the data by sector … what jumped out was the power of mCommerce to drive the market. Growing from over $100B to half a trillion dollars globally, it commands the lion’s share.” The next four years won’t only showcase the maturation of mobile, however. According to Merel, it will also highlight the ascendence of Asia. Read More

Marketing Experiments Blog

Copywriting: How to tip the scale so customers act

July,14,2014

by: Daniel Burstein

When writing copy for promotions, content and advertising, many writers tend to be pulled between two possible directions: creativity on one side, and communication on the other.

How can I be creative and still effectively communicate the ideas I have?

 Think like the customer

Creativity and communication are not the two opposing forces in the customer’s mind. The customer is weighing these two decisions:

• What is the value of this?
• How much will it cost me?

“Essentially the prospect, even if at a subconscious level, engages in elementary math: Vf_Ac - Cf_Ac, which is to say, they subtract the perceived cost force from the perceived value force,” said Flint McGlaughlin, Managing Director, MECLABS, parent company of MarketingExperiments.  Read More

Site Pro News

Content Marketing or SEO: Which is Most Crucial?

Aug,04,2014

by: Tina Courtney-Brown 

Every season, it seems some new marketing trend surfaces, and people speculate whether it will replace SEO all together. Perhaps we’re all a little sick of the unknown and infinite process that is SEO; but try as we might, it really isn’t a replaceable task.

Content marketing may be a new and trendy phrase, but the practice itself is ancient. Online, it’s become the single most successful means of educating folks about your industry, product, and services. And while content marketing is integral to great SEO, it has not, and will not, replace it. So how can the two best work together for maximum benefit? That’s the right question to explore.  Read More

Marketing Proofs

Three Questions You Have to Ask Yourself About Your Social Brand

Aug,01,2014

by: Lance Neuhauser 

Marketers often get preoccupied by trying to track their direct return on investment for social spend. How much does each "like" cost? How much in sales will each "like" bring in?

Those are the wrong questions to ask.

Social spend for marketers has ROI that far exceeds the number of "likes" a brand acquires.

Based on my experience with major national brands, trying to use social as a direct response channel or only to drive one specific action leaves a lot of business intelligence value on the table.To really add value to your social brand, you should be asking yourself the following questions. Read More

Wirehead Technology Telecommunication Services

Hello Small Business Owners,

Are you looking for telecommunications services that has been designed for your small business? Then we can help Wirehead Technology has teamed up several telecommunication companies like First Communications, 8x8,Ring Central and ATT Mobile Small Business Services to bring  you telecommunications services for your business from a simple home business to a small business 100 or less. Plus we can supply your business with mobile phone products and services  from ATT, T-Mobile, Verizon,and more Check out our Telecommunications service  at  http://www.wireheadtec.com/Partners.html

Featured Report: Will Apple bring developers to IBM's Watson ecosystem?

ZD Net 

Will Apple bring developers to IBM's Watson ecosystem?

July,20,2014

by: Larry Dignan 

One of IBM's primary motives for cutting a large enterprise deal with Apple may revolve around building a mobile and cloud developer ecosystem for cognitive computing and Watson.

Last week, IBM and Apple announced a broad enterprise pact where Big Blue would develop industry specific apps built on iOS. In addition, there were service, support and mobile device management parts of the deal. Apple gets some enterprise throughput with IBM that it couldn't achieve on its own. IBM gets a key partner in Apple and some help for its mobile efforts.

Read More

CIO Mobile

Mobile Workers: ‘I Want My BlackBerry Back’

July,23,2014

by: Tom Kaneshige

At a well-known investment firm in New York City, something strange is happening: Mobile app performance issues and privacy concerns have sparked a Bring Your Own Device (BYOD) revolt, and now many employees are asking for their corporate BlackBerry back."It's a nightmare," says an IT executive speaking on condition of anonymity.The executive says he's tried four mobile device management (MDM) products and, in every instance, has had significant problems. Architectural failings made some rollouts difficult, he says. One MDM featured an impressive containerized solution but no push notifications for email. Another wouldn't let salespeople send email from inside the Salesforce app or open a PDF with GoodReader. Read More

Fierce Developer

How app developers are sizing up the Android Wear opportunity

July,21,2014

by: Shane Schick

For consumers, adapting to a smart watch is all in the wrist, but for app developers, it will take more to determine whether Android Wear is the right fit for what they want to create.News recently surfaced that Flopsy Droid, a clone of the massively popular Flappy Bird, would be among the first mobile games to make its way to the wearable platform Google announced at its I/O conference in late June. In other categories, however, such as fitness and health, Android Wear apps have been steadily hitting the market, while device manufacturers such as LG have created smart watches specifically tailored to the technology. For those that get in early, there is the potential to stand out, while those who wait may be able to avoid some of the early glitches that have hampered the move to wearable experiences.  Read More

Fierce Wireless

Verizon takes Smart Rewards customer loyalty program nationwide

July,21,2014

by: Phil Goldstein

Verizon Wireless (NYSE: VZ) will launch its Smart Reward program nationwide on July 24, giving all of its postpaid customers access to its customer loyalty program. The program, which was launched earlier this year in select markets, allows customers to accumulate points and then use those points toward discounts on the purchase of various goods and services. Verizon said customers who sign up for Smart Rewards will get at least 10,000 points when they register. The carrier said that customers will get points for activities such as signing in to the My Verizon online account management tool, paying their monthly bill, and other transactions like using the Verizon Trade In program or choosing paperless billing.

The Smart Rewards program is similar to the loyalty and reward programs offered by credit card companies, grocery stores and others. Verizon said its program offers customers discounts and savings of up to 40 percent on brand-name merchandise from more than 200 well-known brands. The program also gives customers offers on local shopping and dining they can redeem directly from their wireless device, as well as travel offers including discounts at more than 26,000 hotels. Read More

Wirehead Technology Customized Computers

Small and Medium size Business let Wirehead Technology build the computer system that you need to help your business grow. We can now offer Computers, Laptops, and Storage systems build just for your business. Visit our new Computer System Configurator and build your computer system to your specification. Or call us today and let one of our IT consultants help you build the computer system that will fit all of your business needs. Visit Us Today   http://www.wireheadtec.com/products/Equus.html

Featured Report: Hackonomics: Cybercrime's cost to business

Fierce Wireless

Analysts: 30% of Android phones in 2015 won't access Google services

June,24,2014

by: Mike Dano

According to a new report from CCS Insight, the dramatic and continued growth of the Android smartphone operating system may not be the boon to Android developer Google (NASDAQ: GOOG) that some may have expected. According to the firm, fully one in four Android phones don't currently access Google services like Maps, Gmail and the Google Play app store--and that number will likely grow in the future. Read More

ZD Net

Hackonomics: Cybercrime's cost to business

June,25,2014
by: Violet Blue 
They say "crime pays" -- but we can be certain the paychecks for cybercrime come right out of the pockets of every business with a digital footprint. In March, Juniper Networks and RAND Corporation released Hackonomics: A First-of-Its-Kind Economic Analysis of the Cyber Black Markets; its conclusion that the "Cyber Black Market" is more profitable than the global illegal drug trade led us to examine the cost of the cyber black market on businesses.  Read More

CIO Mobile

BYOD Stipends May Soon Go Away (If IT Gets Its Way)

June,23,2014

by:  Tom Kaneshige 

For employees, nothing gets more personal than money. So when companies began doling out payments to offset Bring Your Own Device wireless service bills, employees cheered. Those cries of joy, however, may turn to tears of sorrow. The BYOD payment has undergone multiple facelifts over the last couple of years -- from expense reimbursements to paycheck stipends to wireless bill credits -- and might soon evolve itself right out of existence. Read More

RCR Wireless

Sprint rolls out 30-day trial, expands LTE, Spark, HD Voice
June,23,2014
by: Dan Meyer

Sprint’s network challenges have been well known for some time as the carrier has struggled through its Network Vision upgrade program and resulting hit to its customer base and network quality. In an attempt to at least persuade customers to give its network a try, Sprint today rolled out a new 30-day guarantee program that will refund customers all charges related to using the carrier’s service should they not stay with the carrier past the first 30 days. The refunds would include the price of the device and all service and activation fees  Read More

MERP Solutions Mobility in Retail

Watch this video

Hello Retailers,
Can mobility really help you run your business and stay head of your competition? The answer is YES!! mobility can help any size business by using mobile devices like ipad,Smartphones,and tables to reach customers 24/7. Check out this video on mobility in retail then take a look at our manage services to see how we can help you reach your customers today. 

MERP on Facebook

Wirehead Technology Retail

For more Info Contact:
Howard Lee
CIO
Wirehead Technology
Tel: 773-944-0370
Email:wireheadtec@gmail.com

web: www.wireheadtec.com

Featured Report: 7 Over-used Yet Effective Image Ideas for Your Website

7 Over-used Yet Effective Image Ideas for Your Website

dex Media
June,06,2014
by:Jeff B. Copeland 
The Big Photo at the Top of the Homepage - seems like you see that design on nearly every business website. Well, it's popular for some good reasons:
Good Reason #1: Our brains are wired to form an immediate opinion or feeling from an image, particularly an image of another human. 
Learn More

Social Media: 4 steps to build your personal brand using LinkedIn 

Marketing Sherpa
Jun,13,2014
by:Rachel Minion What is personal branding? A personal brand is an expression of a value proposition.It is a powerful message that clearly articulates who you are, what you do and how you create value. When applied to social media, a personal brand creates a memorable first impression that entices visitors to connect with you. When using LinkedIn, a brand message should be the professional version of your value proposition. This brand messaging should be consistent throughout your profile and capture the attention of your visitors. 
Read More

Amazon's streaming music faces barriers in cost, limited catalog

 

Mobile Marketer
June,13,2014
by:Michelle Saettler
Amazon seeks to broaden the appeal of its Prime service by offering streaming music as part of a paid-for, multi-entertainment bundle under one annual-subscription umbrella free of advertisement interruption. 
Read More



 

Small Business Owner,

Do you need help in getting your social network up and running  but don't know where to go? We can help let our new Social Media Managed Services will set up all of your social networks from Facebook to Pinterest. We can also help with writing a company newsletter and blogs and distributing it to all of your social networks.

Our services can will also link your website content to social network that will Drive more traffic to your website with focused, targeted email communications. Build and manage your email list: import existing customer lists, add names individually, or capture contact information from website visitors. Measure your email campaign results instantly-check click-through rates, review new subscribers, and see who opened and clicked on each link so you can tailor your follow-up communications.

Discover how the power of Email Marketing by Constant Contact can help you better connect with your customers, strengthen your relationships with them, and grow your organization. Don't have a website? we can build one for you that is optimized for social media. Sign up for a FREE 60-Day Trial Need to know more check out our website at Wirehead Social Media Services

Featured Report: Swrve: Android users spend 17% more time in app sessions a month than iOS users

Swrve: Android users spend 17% more time in app sessions a month than iOS users 
 
FierceDeveloper
May,27,2014
By:Shane Schick
Android users spend 17 percent more time in any given app due to a greater number of app sessions in the month, according to mobile marketing automation firm Swrve. The company released its first App Monetization and Engagement Report, which examines the relative rates of retention across platforms using data collected during the month of April.   Read More

Ruckus reportedly catches Google's eye

 RCR Wireless

May,23,2014
by:Martha DeGrasse 
Ruckus Wireless (RKUS) may be a beneficiary of Google's reported plan to subsidize Wi-Fi for small and medium businesses. Google is reportedly trialling the Ruckus Virtual SmallCell Gateway, a cloud-based Wi-Fi controller that works with Ruckus Wi-Fi hotspots. Ruckus would not confirm that report, but did say that its cloud-based controller is currently in the hands of a number of managed service providers around the world. The solution can support 10,000 access points and hundreds of thousands of clients.
Read More

Report: Apple Unveiling Smart Home Platform at WWDC

Wireless Week
May,27,2014
by:Ben Munson 
Apple next week will reportedly unveil a connected-home software platform at its annual developer conference, according to Financial Times. Apple's "big play" in the smart home space would involve turning the iPhone and iPad into a controller for connected devices in the house. The Apple TV would be integrated with the platform as well, according to the report.
Read More

  

Small Business Owners, 

Do you want your business to POP! In today's business climate mobility is coming the best way to reach your customers But most mobile apps for business require you to create many different versions of the same app to work with the array of mobile OS's. That can cost you money and time to get that app into the hands of your customers.But what if I showed you how you can get a mobile app for your business that will not only work on all mobile devices, but also work on tablets and PC at no additional cost.Then let me introduce you to WhosPoppin mobile apps.

The WhosPoppin mobile app is different from most other apps because it's developed once and can run on any mobile device,tablet or PC. That in itself would make WhosPoppin one of the best mobile app for your business, but let look closer at the WhosPopin mobile app. most mobile apps will create a mobile version of your business website and allow your customers to visit your page but that's about it. But when WhosPopin develops your app you get links to all social media sites like, Facebook, Twitter, LinkedIn, Youtube and Pinterest.

WhosPopin also links your email,and phone to the apps. Best of all WhosPoppin allow your visitor to buy directly from your website and post it to their social media sites and the Youtube features lets you stream your video message directly to your customers. Now here the kicker WhosPoppin does this with making jump from app to app like other mobile app developers. Means your customers spend less time look for the right icon and more time doing the things you want them to do online buying from your website. So does WhosPoppin sounds like the mobile solution your are looking for for your business? Do you want to know more? visit our demo site at http://www.wirehead.whospoppin.com

Featured Report: FCC Fines Sprint $7.5 Million in Do Not Call Case

FCC Fines Sprint $7.5 Million in Do Not Call Case Wireless Week May,20,2014 by:Staff WASHINGTON (AP) - The Federal Communications Commission says Sprint will pay $7.5 million in the largest Do Not Call settlement to date for making unwanted telemarketing calls and sending texts to consumers. The FCC said Monday that Sprint will also put a two-year plan in place to make sure it complies with commission requirements designed to prevent people from receiving unwanted marketing calls. The settlement follows an earlier one in 2011 in which Sprint paid $400,000 due to similar complaints. Read More

Samsung garners 71 pct of world smartwatch market in Q1   Yohnap News Agency May,19,2014 by:Staff SEOUL, May 19 (Yonhap) -- South Korea's tech giant, Samsung Electronics Co., took 71 percent of the global market for smartwatches in the first quarter of 2014, data showed Monday. Samsung shipped 500,000 units of smartwatches over the first three months of this year, according to tech industry watcher Strategy Analytics. It was an increase from Samsung's market share of 52.4 percent in 2013, when it sold 1 million units around the globe. Read More

Mobile Operators Should Be Enterprising with VoLTE Strategy Wireless Week May,07,2014 By:Michael Tessler, President and CEO, Broadsoft For years, Voice over LTE (VoLTE) settled into a “one step forward, two steps back” rhythm that slowed mobile operator deployments. The potential benefits of VoLTE (more cost effective operationally, superior voice quality, enablement of advanced communications services, etc.) were rarely questioned, but guaranteeing end-to-end service quality and reliability proved elusive and undermined the confidence of operators that VoLTE could hold its own as a mainstream consumer and enterprise-grade technology. Read More

Small Business Owners,  Do you want your business to POP! In today's business climate mobility is coming the best way to reach your customers But most mobile apps for business require you to create many different versions of the same app to work with the array of mobile OS's. That can cost you money and time to get that app into the hands of your customers.But what if I showed you how you can get a mobile app for your business that will not only work on all mobile devices, but also work on tablets and PC at no additional cost.Then let me introduce you to WhosPoppin mobile apps.   The WhosPoppin mobile app is different from most other apps because it's developed once and can run on any mobile device,tablet or PC. That in itself would make WhosPoppin one of the best mobile app for your business, but let look closer at the WhosPopin mobile app. most mobile apps will create a mobile version of your business website and allow your customers to visit your page but that's about it. But when WhosPopin develops your app you get links to all social media sites like, Facebook, Twitter, LinkedIn, Youtube and Pinterest.   WhosPopin also links your email,and phone to the apps. Best of all WhosPoppin allow your visitor to buy directly from your website and post it to their social media sites and the Youtube features lets you stream your video message directly to your customers. Now here the kicker WhosPoppin does this with making jump from app to app like other mobile app developers. Means your customers spend less time look for the right icon and more time doing the things you want them to do online buying from your website. So does WhosPoppin sounds like the mobile solution your are looking for for your business? Do you want to know more? visit our demo site at http://www.wirehead.whospoppin.com

Featured Report: 6 Ways to Market Your Brand to Women

6 Ways to Market Your Brand to Women Amercian Express Open Forum Mar,27,2014 by:Barry Moltz Women make up the majority of social media users across almost every major platform. So why isn't your brand targeting them better? Most small-businesses owners know that Pinterest is vastly dominated by women. However, according to information distributed by FinancesOnline.com, women also spend more time on all the major social media sites (except LinkedIn) than men. Learn More

Infographic: Consumers Just Say No to In-Store Tracking Ad Week Mar,24,2014 by:Katy Bachman Given the choice, consumers are likely to just say "no" to their movements being tracked in retail stores via their smartphones. According to a new survey by Chicago-based OpinionLab, eight out of 10 consumers don't want to be tracked without giving their explicit consent. A large majority, 64 percent, said they should only be tracked if they opt-in or sign up to participate in a program, a response that is directly contrary to the opt-out platform adopted by 11 mobile location analytics firms. Read More

Facebook takes mobile ad analytics in-house Venture Beat Mar,22,2014 by:Richard Byrne Reilly Facebook likes the mobile advertising space. So it's getting ready to bite off an even bigger piece. The Menlo Park, Calif. based social media kingpin is growing its in-house mobile analytic capabilities while at the same time working with the company's roughly 13 mobile ad partners. It's a two-pronged approach aimed at increasing Facebook's clout and its access to data. Read More

Small Business Owner, Do you need help in getting your social network up and running  but don't know where to go? We can help let our new Social Media Managed Services will set up all of your social networks from Facebook to Pinterest. We can also help with writing a company newsletter and blogs and distributing it to all of your social networks. Our services can will also link your website content to social network that will Drive more traffic to your website with focused, targeted email communications. Build and manage your email list: import existing customer lists, add names individually, or capture contact information from website visitors. Measure your email campaign results instantly-check click-through rates, review new subscribers, and see who opened and clicked on each link so you can tailor your follow-up communications. Send automated communications to new sign-ups via our Autoresponder tool. Communicate with your audience with confidence, knowing that Constant Contact will take care of getting your email delivered and keep you CAN-SPAM compliant. Discover how the power of Email Marketing by Constant Contact can help you better connect with your customers, strengthen your relationships with them, and grow your organization. Don't have a website? we can build one for you that is optimized for social media. Sign up for a FREE 60-Day Trial Need to know more check out our website at Wirehead Social Media Services