Featured Report: Content Marketing Basics

Small Business Newz
Aug,02, 2012
By: Lee Odden
Who hasn’t wrapped their arms around content marketing yet? Believe me, plenty of companies are still navigating the pros and cons, ins and outs of how to better implement content in their digital marketing mix. In a recent interview I was asked about content marketing basics and what companies should consider. I thought it would be useful to share some of those insights here as well. If you’re new to implementing content marketing as a productive complement to your paid, earned and shared media efforts, check out the basics below on starting out, measuring success and where content marketing may be headed.
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This Week's Mobile Marketing News
Smart Brief
How the right question can help you break out of a blogging rut
Aug,06,2012
By: Jesse Stanchak
I was a creative writing minor in college — I wanted something practical to fall back on in case my journalism career didn’t pan out. I might not have gotten the backup career I was angling for, but the training has served me well in more ways than I can count. Creative writing teaches you to accept criticism, to distill complex ideas into small packages and to refine a concept again and again until it shines. More than anything else, however, it taught me to brainstorm. A good fiction program is a forced march of creativity. You can’t sit around in a meadow, waiting for the muse to sing in you — you’ve got heartless deadlines to meet. If you want to be a writer, you have to learn to fake it until you make it.
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Mobile Marketing Watch
U.S. Leads Japan in Mobile Ad Spend
Aug,02,2012
By: Michael
The United States is quickly emerging as a major player in and buyer of mobile advertising.According to a new report out this week, online advertising spending is on track to climb 62 per cent worldwide by the close of 2012 – topping Japan. “Mobile advertising is more mature in Japan, which means growth is far lower than in North American markets,” eMarketer said upon publishing the findings of its report. “eMarketer estimates spending on mobile internet ads in Japan will grow 27.2 per cent to $US1.74 billion in 2012, versus 35.4 per cent growth in 2011.”
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Smart Blog on Social Media
Why social media deserves a smarter ROI
Aug, 03, 2012
By: Joseph Goedert
From the dawn of the Web, marketers have been bogged down by chasing the wrong kind of return on investment. In the early days of the Web, site owners would chase hits and try and sell advertising based on the huge numbers they would report. Of course, a hit doesn’t equate to a visit, but that didn’t seem to matter. Alas, things are little better now. In the social media world, many marketers still have to report on useless things such as the number of followers on Twitter or the number of likes on Facebook. Research suggests that as many as 50% of big brand Twitter followers are fake accounts, while Facebook conceded this week that almost 9% of its own accounts fall into the same category.
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Wirehead Technology: Web Design/ Social Media Services

How to Develop a Business Website
As a small business we know that trying to understand the new Web 2.0 environment such as website development, e-commerce, mobility, and social networking can be confusing. And most small business like yours are bombarded with 1000's of solutions that promises to make your business successful online. Then we can help Wirehead Technology has a group of services designed for small business like yours. Because like you we are also a small business so we know that what you need is someone thinks like you when it comes to Web Services. You need some who knows that Web Services should be simple and quick and fit into a limited budget. That's why we give you more than just web developers who create your site then walk away. We work with your business to develop web strategies that is line with your business to create a website that you, your customers, and suppliers can understand and get the most from your online presence. Visit our website at http://www.wireheadtec.com/Webservices.html and take a look at our presentation "How To Develop a Website" then call us and let us get your business online and more

How to Develop a Business Website
How to Develop a Business Website
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Contact:
Howard Lee
Web Services Consultant
Wirehead Technology
Tel: 312-286-8416
Email: wireheadtec@gmail.com
Web: www.wireheadtec.com

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Monday: Mobile and Social Media Marketing

Wednesday: Wireless Industry News

Friday: Healthcare,M-Health,Security News

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Featured Report: 8 mistakes to avoid when securing cloud services

Med City News
Aug,03, 2012
By: Shahid Shah
There’s solid demand these days for services like DropBox.com or Box.net that allow easy but secure file sharing to occur with proper privacy restrictions and audit tracking. I was pleasantly surprised to learn that there are a few companies, such as FolderGrid, trying to solve the problem of HIPAA-compliant file sharing. What FolderGrid is doing, though, is quite unique in healthcare ’ creating infrastructure software for other health IT developers to build on top of. I reached out to Eric Simmerman, CTO at FolderGrid as well as head of IT and Chief Security Officer at Pascal Metrics, a Patient Safety Organization (PSO). I asked Eric to give us some lessons he’s learned and what mistakes we should avoid while both building and evaluating cloud services for the healthcare marketplace. Here’s what Eric wrote back. In the race to avail yourself of the many benefits of cloud computing, don’t leave behind security as you pursue the convenience of ubiquitous availability. It’s tempting to equate newer technology and services with better fundamentals. But as recent headlines have demonstrated even the most established firms have been caught using inadequate and in some cases negligent practices when securing their customers’ sensitive data.
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This Week's Healthcare News
iHealthbeat
Web-Based Hospital Collaborative Helped Improve Care Quality
Aug,02,2012
A Web-based quality improvement effort helped about 90% of participating hospital teams improve certain quality outcomes, according to an announcement by the Robert Wood Johnson Foundation, FierceHealthcare reports (Caramenico, FierceHealthcare, 8/1).
Project Details
The project -- which is funded by RWJF and supported by experts at George Washington University -- is part of Aligning Forces for Quality, a RWJF initiative designed to improve health care quality in 16 targeted communities across the country (RWJF release, 7/31). The 150 hospitals participating in the project attended monthly webinars in which industry experts offered advice and members shared quality improvement strategies. The collaborative also provided participating health care providers with Web-based reports on quality care data
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MobiHealthNews
Can Mango Health succeed where others have failed?
Aug,02,2012
By: Brian Dolan
This week a new San Francisco-based startup, Mango Health, which is developing a medication adherence app with social gaming elements, announced that it had scooped up $1.45 million in venture funding. Investors include Floodgate Fund, First Round Capital, Steve Anderson with Baseline Ventures, Zynga co-founder and CEO Mark Pincus and Square COO Keith Rabois, according to GigaOM. A handful of tech news sites greeted the arrival of Mango Health with breathless, hyperbolic headlines: “Show Mango Health your meds and the iPhone app may save your life,” wrote one, and “Mango Health brings accountability to mobile health” another inexplicably declared.
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HealthDataManagement
Hartford Breach Affecting 9,558 Includes Social Security Numbers
Aug, 01, 2012
By: Joseph Goedert
“On June 26, 2012, the leadership teams of Hartford Hospital and VNA HealthCare learned that an unencrypted laptop computer containing personal information of some of their patients was stolen from the home of an employee of a firm called Greenplum, which is a subsidiary of one of our vendors, EMC Corp. Greenplum was performing data analysis for EMC on our behalf as part of a quality improvement project related to hospital readmissions. “The Greenplum employee whose company laptop was stolen immediately reported the theft to the local police department, which filed a report and investigated the crime. EMC promptly began an investigation and informed us of the theft. We have no evidence to suggest that any personal information has been misused as a result of this incident.
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Wirehead Technology: MERP Healthcare Solutions

MERP Healthcare Solutions

Mobility in Healthcare

More Physicians Use Smartphones, PDAs in Clinical Care According to Manhattan Research, physicians are adopting mobile technology at a faster rate than the general public. In September 2008, the report by the research firm found that 54% of U.S. physicians own a PDA or Smartphone. Meanwhile, Diffusion Group has predicted that 70% of physicians will own a Smartphone or PDA by 2011.

Mobility and HIPAA

Healthcare is changing and whether you are a simply doctor's office or a multi-bed hospital mobility is part of that change. According healthcare reports more than 50% of all doctors are using some type of mobile device to help deliver patient care. To comply with the new regulations coming from HIPAA and HITECH mobile medical planning will be central to your IT planning to comply with these new regulations.

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Healthcare Professionals
Do you own or are part of a small practice and found it is difficult to find a Healthcare IT firm that can help you meet the Meaningful Use regulation because of the size of your practice? If this is your practice we can help. Click Here

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Healthcare Professionals Did You Know?
Non-hospital-based physicians and other eligible professionals can obtain incentive payments of as much as $44,000 under Medicare or $63,750 under Medicaid. Under both Medicare and Medicaid, eligible hospitals may receive millions of dollars for implementing and meaningfully using certified EHR technology. Read more

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Make an Appointment

Our MERP consultants can show you how to use system servers, PC's, Laptops, and mobile devices. We will instruct you on the processes that IT administrators will use to manage the mobile devices and to monitor end user synchronization. Our method will instill a comfort level in all personnel that will insure acceptance of the new technology. Make an appointment and one of our mobile consultant will contact you and work with you to create your MERP Network.

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Are you looking for the latest information on what's going on in the mobile industry? Then We Got You Covered Subscribe to our Wirehead Technology Newsletter
Our Newsletter is published three times a week:

Monday: Mobile and Social Media Marketing

Wednesday: Wireless Industry News

Friday: Healthcare,M-Health,Security News

To Subscribe Click Here

Current Subscribers Please share this newsletter with your Clients and Friends

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Contact:
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Wirehead Technology
Tel: 312-286-8416
Email: wireheadtec@gmail.com
Web: www.wireheadtec.com
Facebook: www.facebook.com/wireheadtec
Twitter: www.twitter.com/wire321 .

Featured Report: Samsung Outsells iPhone, Breaks Shipping Records

Wireless Design and Development
July,27, 2012
Consumers worldwide may still have iPhone fever, but it looks like Samsung shipped nearly twice as many smartphones as Apple during the second quarter. According to research firm Strategy Analytics, Samsung shipped 50.5 million units in its second quarter — the largest number of shipments ever made by a smartphone manufacturer in a quarter — and occupied about 35% of the global market. Meanwhile, Apple shipped about 26 million units during the quarter (about 18% market share).
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This Week's Wireless News
RCR Wireless
Analyst Angle: Research In Motion – Will going with QNX prove better than Android?
Aug,01,2012
By: J. Gerry Purdy
For a while there (before the introduction of the iPhone), it seemed Research In Motion just about had it all. BlackBerry sales were growing worldwide and the devices were so addictive that the public called it “CrackBerry.” I had a BlackBerry at the time and was very bullish on it before the introduction of the iPhone. But, when Apple introduced the iPhone, their iOS environment and really intuitive user interface, the world of handheld operating systems and user experience changed forever. RIM immediately fell behind. Google’s Android only magnified the difference between the “old way” (BlackBerry) and the “new way” (graphical user interfaces, access to hardware, applications and application stores).
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Fierce Wireless
Verizon to pay $1.25M to settle claims over blocking tethering apps
July,31,2012
By: Phil Goldstein
The FCC said Verizon Wireless (NYSE:VZ) will pay $1.25 million undr a consent decree and allow customers to download Android applications that allow them to turn their phones into mobile hotspots. The FCC found that Verizon was wrong to block access to such apps, which customers were using to get around Verizon's old $30 monthly mobile hotspot charge.
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Wireless Week
Republic Wireless Reboots Beta with Motorola Phone
July, 31, 2012
By:Maisie Ramsay
Republic Wireless is taking a second stab at the beta launch of its Wi-Fi-centric smartphone business. The startup said today it was reopening the beta release of its $19 per month unlimited service, which uses Wi-Fi as the primary mode of connectivity and Sprint's network for cellular backup. The re-launch is being ushered in with a new smartphone, the Motorola Defy XT. Customers already in line for Republic's service will be the first to have access to the Android handset, retailing for $249 without a contract.
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Subscribe To Our Newsletter
Are you looking for the latest information on what's going on in the mobile industry? Then We Got You Covered Subscribe to our Wirehead Technology Newsletter
Our Newsletter is published three times a week:

Monday: Mobile and Social Media Marketing

Wednesday: Wireless Industry News

Friday: Healthcare,M-Health,Security News

To Subscribe Click Here

Current Subscribers Please share this newsletter with your Clients and Friends